[S]atire is everywhere, but it can be more damaging to people’s reputations than direct criticism, according to research published by the American Psychological Association.
In one experiment, 1,311 participants viewed YouTube videos that were either satirical or critical of some famous athletes, musicians, TV personalities, or business figures. For example, some videos featured former NFL quarterback Tom Brady’s suspension over the “Deflategate” scandal or Meta CEO Mark Zuckerberg about the Cambridge Analytica personal data sharing scandal.Participants who viewed either the satirical or critical videos viewed them as equally critical of the targets, but the viewers of the satirical videos had more negative perceptions about the target’s reputation.
I mean if all we can do is chip away at the current array of cartoon Bond-villian billionaires’ reputations it’s good to know that academia has evidence to back up our efforts. These man-babies are so thin skinned they’re being protected from nasty cartoonists by nanny editors.
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I’m Allan Cavanagh, Ireland’s highest-rated caricature artist, and I have been professionally producing caricatures and cartoon art for over 20 years.
